SMS Re-Marketing: Targeting the Customer Who (Almost) Bought Your Product

SMS marketing is expanding and evolving as a platform through which businesses can target potential customers and communicate with existing customers. SMS messaging enables businesses to reach their customers faster than ever before, and also provide a simplistic but effective manner in which to circulate information such as offers or new campaigns. Even with this […]

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Using SMS to Send Reminders

More and more businesses, charities, schools, doctors surgeries and all kinds of other organisations are starting to use SMS messaging to send reminders. These can be for appointments, consultations, classes, lectures, things to remember to bring, or whatever else is a good idea to send a reminder for. But why send reminders via SMS?¬†There are […]

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What is an API and what does it have to do with SMS?

An API (Application Programming Interface) allows two completely seperate systems/applications/websites to communicate with each other and exchange information. API’s can be used by social media platforms, for example Facebook, Twitter, Youtube etc. so that separate applications owned by other organisations can interact with them. A form of agreement is established between two software providers which […]

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Using SMS Messaging for Customer Bookings and Appointments

Today, a large proportion of organisations and businesses use some kind of booking or appointment system as part of their service. In Healthcare, Sports and Fitness, Leisure, and many other industries, there are instances where customers need to specify a particular time and place to use the service on offer. This could be anything from […]

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