Monthly Archives : June 2015 
One important factor to consider when formulating an SMS campaign is the optimum time to send SMS messages. This optimum time depends heavily on the nature of the business and the product/service being advertised. For instance, if a restaurant texts their clients at 8pm offering a discount code for their next meal, the recipients have […]
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Two-Factor Authentication is most often used as a more secure means of logging into a website or application. This is because there are two components used to identify a user before they can log in or register to a system. Usually when this form of authentication is enabled, in addition to inputing their password, users […]
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If you’re part of any kind of organisation, be it through work or leisure, you may wish to send SMS messages from a computer. Perhaps you run a business and wish to send SMS messages to customers or staff. If you need to broadcast text messages to a number of people, you’ll find things a lot easier if […]
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Popular instant messaging service Snapchat, renowned for disappearing videos and photos, has announced an update introducing a feature called “Login Verification”. When users choose to enable this feature, Snapchat will send them an SMS code every time they wish to log in to Snapchat on a new device, thus ensuring it is in fact them […]
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FetchMe is a new UK-based service which allows any user to order almost anything through the simple act of sending a text message. It’s like having everything you could possibly desire right at your fingertips (literally). If you fancy a Juicy Burger and can’t be bothered to sort out a delivery, FetchMe will do it […]
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Over the past decade, email has successfully been utilised as one of the primary methods of online marketing. Undeniably, this method has enabled many marketers to become extremely successful over the years. However, with the constant development of technology, a new competitor has joined email as a widespread marketing platform. SMS messaging has emerged in the […]
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Over 2 decades after the first SMS was sent, text messaging has evolved into something which all of us take for granted as a means of communicating with anyone, anywhere in the world. However, during the earlier stages of SMS messaging, users were only able to send texts to a person on the same network […]
Continue Reading »SMS marketing is expanding and evolving as a platform through which businesses can target potential customers and communicate with existing customers. SMS messaging enables businesses to reach their customers faster than ever before, and also provide a simplistic but effective manner in which to circulate information such as offers or new campaigns. Even with this […]
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In order to compete in a market which is so saturated, often the key to success is for businesses to focus heavily on usability and simplicity in order to draw customers in. For instance, regardless of if a website carries an interesting concept, if it is difficult to navigate and hard to understand then the […]
Continue Reading »Many businesses can experience a plateau in customer numbers, and it can seem difficult to break past this point and continue expanding a customer base. However, with the right techniques businesses can thrive and continue to gain more customers. Here are five examples of innovative methods which businesses can implement: #1 Start Blogging Blogging is an […]
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